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ESG

Track sustainability narratives and greenwashing risks.

Investors care. Regulators care. Media cares. Harch AI makes sure your ESG story lands.

ESG is no longer a compliance exercise — it's a reputation imperative. Investors use ESG ratings to allocate capital. Regulators are tightening disclosure requirements. Media scrutinize every sustainability claim for greenwashing. Harch AI tracks your ESG narrative across all these audiences, identifies greenwashing risks before they erupt, and measures the actual media impact of your sustainability initiatives.

3
ESG pillars tracked (E/S/G)
9
ESG themes monitored
Real-time
greenwashing risk alerts
Quarterly
ESG perception reports
What we do

How we help.

◆

Sustainability narrative tracking

Track how your ESG initiatives are received in media. Are you seen as a leader, a laggard, or a greenwasher? We measure perception, not just volume.

▲

Greenwashing risk detection

HarchIQ flags claims that could be challenged — vague language, unsupported statistics, inconsistent messaging across channels. Catch risks before NGOs and journalists do.

◉

Investor sentiment monitoring

Track how ESG analysts, rating agencies, and institutional investors are talking about your ESG performance. Anticipate ratings changes.

⚙

Regulatory horizon scanning

Stay ahead of ESG disclosure requirements: CSRD, SFDR, Moroccan Loi 30-21 on sustainable development, and African regional frameworks.

Use cases

What you can do.

01Track sentiment of ESG coverage (positive vs negative perception)
02Detect greenwashing accusations before they go viral
03Measure media impact of your sustainability report launch
04Benchmark ESG narrative vs industry peers
05Monitor investor sentiment around ESG ratings
06Track regulatory changes affecting ESG disclosure
07Identify which ESG topics resonate most with media
08Prepare for AGM with sentiment analysis of shareholder concerns
Data insights

Live signals, from the Harch IQ engine.

Real data from our monitoring pipeline — refreshed continuously across 30+ media sources, 12 regulators, and the Harch 100 corporate universe.

ESG profile — 5 Moroccan leaders across 6 themes

Perception scores (0–100) across six ESG themes derived from media coverage, analyst commentary, and NGO reporting. Higher is stronger perceived performance.

ClimateBiodiversityDEIHuman RightsLaborEthics
OCP Group
Attijariwafa Bank
Bank of Africa
Maroc Telecom
Managem

Greenwashing risk — Moroccan corporate average

Composite score (0–100) across claim specificity, evidence backing, and channel consistency. Lower is safer; below 40 is considered Low risk.

35
Low risk

ESG sentiment by pillar

Share of positive sentiment in ESG-tagged coverage, split by pillar. Environmental leads thanks to climate disclosure momentum; Governance lags on board-diversity scrutiny.

Environmental
78%
Social
72%
Governance
68%

ESG coverage volume — 2026 trend

Total ESG-tagged articles per quarter across the 30+ monitored sources. Coverage has nearly doubled year-on-year, reflecting rising investor and regulator scrutiny.

0160320480640Q1Q2Q3Q4
ESG articles
Capabilities

What's included.

✓3 ESG pillars: Environmental, Social, Governance
✓9 ESG themes: Climate, Biodiversity, Water, Circularity, DEI, Human Rights, Labor, Board, Ethics
✓Greenwashing risk scoring per claim (0-100)
✓ESG sentiment tracking (positive/neutral/negative per pillar)
✓Investor sentiment analysis (analyst reports, ratings agencies)
✓ESG regulatory horizon scanning (EU CSRD, SFDR, MA Loi 30-21)
✓Sustainability report launch impact measurement
✓ESG benchmark vs industry peers
✓Quarterly ESG perception report (PDF, 15 pages)
✓AGM sentiment preparation pack
✓NGO and activist monitoring
✓CDP and TCFD alignment tracking
“

Harch AI helped us catch a greenwashing accusation 48 hours before it went public. We were able to prepare our response and the story never gained traction.

Sustainability Director
Moroccan Industrial Group
Related reports

Go deeper.

Deep Dive Reports
Learn more →
Reputation Reports
Learn more →
Media Impact Reports
Learn more →

Ready to put ESG first?

Request a personalized demo and see how our {field} expertise can transform your team.

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HARCH|Atelier

AI Reputation Intelligence — Africa & the French-speaking world.

atelier@harchcorp.com·+212 684 440 682
→ harchcorp.com
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